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Staff Training & Handover
We hand the system to your team, documented, so it survives staff turnover.
The problem
Agencies tend to keep the knowledge, so the day you stop paying, the marketing stops working. Schools have the opposite problem internally too: the person who knew how the website, the mailing list and the ad account worked has left, and nobody can log in. Either way the school pays twice for the same thing.
What we do
- Inventory every account, login and system involved in enrollment, and put ownership in the school's name.
- Write SOPs for the recurring jobs: publishing a page, sending the newsletter, adding an event, pulling the monthly numbers.
- Record short screen-capture walkthroughs for each one, so a new hire can learn without booking a meeting.
- Run live training sessions with the people who will actually do the work, using your real accounts.
- Build a simple annual marketing calendar tied to your admissions cycle, so the year is planned rather than reactive.
- Define what stays with us and what your team runs, in writing, and revisit it as their confidence grows.
- Run a clean handover whenever it is time — accounts, documentation, data and a final walkthrough.
What you get
- A written account and access inventory, with the school as owner of everything.
- A documented SOP library your team can search.
- Recorded training videos you keep permanently.
- An annual marketing calendar.
- A handover document that means the work continues without us.
How it’s priced
Training and documentation are included in every retainer rather than sold as an exit package — the documentation is written as we go, not at the end. A standalone handover and training engagement is available for schools that want to bring the work fully in-house. Tiers are on /work-with-us.